They need to go back to what made it popular. Very few rules on the vehicles, and let the drivers get into it with each other.
There is no personality in the cars or drivers anymore. It's all very vanilla.
I'd like to see homologation come back as well. No more purpose built tube cars. Race STOCK cars with rolls cages.
Great, now you want to see the LGBTQ's get involved?? Wait... wasn't Gordon's nickname "The Rainbow Warrior"?