Suppose stawmen.
If you make cake and I want to buy a cake and can pay for the cake, sell me a cake. There is no difference in a "gay" cake and a "straight" cake. There is no extra time, labor, ingredients, etc. The act of the baking of either cake is the same...baking a cake. Cake is on the menu. Providing that product is what the business is about.
If you make cakes and I want to buy a baseball bat and can pay for a baseball bat, send me elsewhere.
No it's not a straw man, it's an analogy. If I don't make homosexual wedding cakes then why should I be forced to if you're not going to make others perform and create things they don't ordinarily make/create/perform? Let's reset a moment. We like to boil things done to easy, bright lines, I know. But in all of the cases that I read that made the news, all of them, every single one of them, made pizzas, baked cakes, did photographs, hosted parties, etc. for everyone that entered their places of business. It's when the customers asked them to provide a service that wasn't on their menus, is when the stuff hit the fans. It's no different than going to a car dealer and demanding they sell you a car with a Diesel engine in it when it's not something they do. It's no different than ask Penn Gillette to give a bible study.
The current campaign all about force and compliance.