Elkhart I feel sorry for you...and myself.
I'll keep my prejudice against ZX out of this. Size and selection of ZX is very similar to MW Elkhart shop but does not compare to their Mishawaka shop.
I will say for the most part prices are close on certain things. I've seen ZX under MW $10-20 on select pistols, but ZX was full msrp on a Sig I was searching for where MW was over $100 less.